Gothenburg, Sweden and Cannes, France, April 14, 2008.   Last week in Cannes, France, the International Academy of Television Arts & Sciences announced the winners of the International Interactive Emmy® Awards, recognizing the drama "The Truth About Marika," produced by Swedish Television and The Company P, for the best Interactive TV Service.    Read more >

MindArk exhibit Entropia Universe to the International Consumer Electronic Show (CES) in Las Vegas, Nevada. Considered one of the major technology-related trade shows, CES reaches across global markets, connects the industry and enables CE innovations to grow and thrive.

CES is produced by the Consumer Electronics Association (CEA), the preeminent trade association promoting growth in the consumer technology industry. CEA represents more than 2,100 corporate members involved in the design, development, manufacturing, distribution and integration of consumer electronics products.

Attendees joining CES from MindArk are David Simmonds, Justin Sorrell, Terpin Communications, John Bates and a large number of Entropia Ambassadors including Jon "Neverdie" Jacobs, Skalman, Jason "Neomaven" Peterson along with over 200,000 visitors which will make this one of the biggest events for Entropia Universe to date.

Events will include the Champions League Finals live from the Entropia stand: No. 25321, the south hall 2nd floor.

We are very happy and proud to announce that Entropia Universe
was deemed Best Original Game at the 'E For All' Expo in Los Angeles ,
by GamePro.com.  Read More »

MindArk staff including CIO Marco Behrmann, CMO Carl Uggla and Marketing & PR Rep Frank Campbell attended the Virtual World's Forum in London. The pan-European virtual worlds confex connected brands, major corporations, digital and virtual worlds agencies, media and entertainment players and games companies, technology suppliers, analysts and commentators, lawyers, regulators and venture capitalists and all those harnessing the power of virtual worlds to engage with clients, suppliers or customers. The event had over 450 attendees from 23 countries.

18 - 21 Oct. 2007
MindArk staff including Business Development Director David Simmonds, Special Projects Manager Justin Sorrell and Marketing & PR Rep Frank Campbell attended the Convention. The event saw 18,000 visitors over four days, with MindArk staff conducting a range of special competitions, give-aways and fashion shows for Entropia Universe fans and media.

Entropia Universe was subsequently deemed Best Original Game at the E for All Convention by GamePro.com. View the video clip here.

Entropia's Real Cash Economy Model Proves Its Commercial Viability by Attracting Largest Real Cash Investments in Virtual Items

(Gothenburg, Sweden) September 18, 2007 - Entropia Universe, the leading virtual worlds platform for interactive entertainment, community building and e-commerce using a real cash economy, boasts the Most Valuable Virtual Items and Real Estate of all the virtual worlds. The new 2008 Guinness World Records book features Club NEVERDIE, an asteroid space resort bought for $100,000 USD by famous gamer Jon NEVERDIE Jacobs as "The Most Expensive Virtual Object."

Read the entire Press Release here.

MindArk staff including Chief Information Officer Marco Behrmann and Business Development Director David Simmonds attend the Leipzig Games Convention.

Making the most of the event which expects to see 200,000 visitors over four days, MindArk staff planned a range of special competitions, give-aways and sneak previews for Entropia Universe fans old and new.

Some 2800 journalists from over 35 countries are in attendance at this international meeting point for commerce, developers, publishers, manufacturers and service providers from the computer and video game sector.

09/08/07 - Washington, D.C.
CIO Marco Behrmann and CMO Carl Uggla invited to discuss a range of legislative and legal issues regarding virtual worlds.
With Entropia Universe and other virtual spaces growing tremendously over the past year, the U.S. Congress turned to Mindark and its experience with Entropia to shed light on a number of issues where virtual worlds may intersect with public policy.

Mindarks expertise proved very helpful in this matter and the opportunity was greatly appreciated to discuss insights, observations and concerns.

25/05/07 - Sweden

Swedish MindArk and Chinese Cyber Recreational Development Corp. sign Agreement to Create the Largest Virtual World Ever
MindArk's CEO Jan Welter and CRD's CEO David Liu sign the landmark agreement to create a cash-based virtual economy for China. Goteborg's Mayor Göran Johansson was also present at the ceremony, as were leading officials from MindArk and Business Region Goteborg.

The new project will permit up to 7 million concurrent users logged into the virtual universe with an overall aim to attract some 150 million users from all over the world. Entropia Universe, a three-dimensional universe on the Internet intended for entertainment, work, commerce, community building, culture, and much more, is expected to generate over $1 billion annually in commerce from this partnership.

18/04/07 - Sweden

MindArk's Management Accept the Goteborg Company Award 2007
MindArk's Marketing Director Carl Uggla, CEO Jan Welter and Business Development Director David Simmonds accept the Goteborg Company Award at Hotel Radisson in central Goteborg from Goteborg's Mayor Göran Johansson.

The Company Award was introduced by the Trade and Industry Group in January 1994, and has so far been won by over 40 companies. The award is aimed at supporting industrial development in the Goteborg region and rewarding positive enterprise. Positive enterprise benefits customers, employees, business owners and society.

18/03/07
MindArk Representatives invited to first Virtual Worlds Conference
MindArk's Marketing Director Carl Uggla, and Business Development Director David Simmonds were invited to attend the Virtual Worlds Conference at the Museum of Jewish Heritage in New York from March 28th to 29th. More than 600 professionals from 19 countries participated in Conference, the leading event for Fortune 500 businesses seeking to understand and maximize marketing and business strategies within virtual worlds.

VW07 gave an inside look at the Virtual Worlds activities of MTV, Disney, AOL, Pontiac, Nickelodeon, Leo Burnett, Sundance Channel, GSDM, IBM and other major brands.

01/02/07

East Indian Ship 'Gotheborg' visits Chennai, India
MindArk takes the Entropia Universe to India. MindArk's David Simmonds, Business Development Director, and Carl Uggla, Director of Special Projects and marketing, joined several leading Swedish companies like Volvo, SKF and Ericsson at the Sweden - India business day in Chennai on the 1st of Febuary. Present were also Maud Olofsson, deputy Prime Ministerof Sweden, as well as the mayors of Gothenburg and Chennai amongst others.

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08/01/07

MindArk representatives meet reporters and industry analysts at
the Computer Electronic Show in Las Vegas

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01/09/06 - Sweden - China business day in Shanghai.

MindArk's David Simmonds, Business Development Director, and Carl Uggla, Director of Special Projects and marketing, joined several leading Swedish companies like Volvo and Ericsson at the Sweden – China business day in Shanghai on the 1st of September. Present were also Crown Princess Victoria and Prince Carl Philip of Sweden, as well as the mayors of Gothenburg and Shanghai amongst others.

Mr. Simmonds gave a speech explaining the Entropia Universe to an enthusiastic audience of Chinese IT specialists. He also showed films from the game before joining Carl Uggla and representatives from Volvo, Ericsson and Telmatics for a panel discussion on possible cooperation between Swedish and Chinese companies.

Following the conclusion of the successful meetings in Shanghai, Mr. Uggla was invited to Beijing for high level negotiations where he was asked about the chances for a launch of the Entropia Universe in China. He smiled, and said he has good hopes of such a launch, adding that MindArk and the representatives of the government connected company Dotman found they have several things they can do together when it comes to cyber recreational activities in China. Dotman is investing an initial 30 billion dollars in a Cyber Recreation District in Beijing and aim to make this the hub of all such activities in China . "Of course we want to be a part of this venture," says Mr. Uggla.

10/12/06 - David Simmods, Marco Behrmann and Carl Uggla at the Nobel NightCap Party in Stockholm, Sweden

MindArk were honored to have been invited to participate in the Nobel Prize celebrations. In an unprecedented combination of live and virtual events, scenes from a live virtual party at Club NeverDie were projected onto walls of the real party on Sunday, December 10, 2006. MindArk’s Business Development Director Dave Simmonds, Chief Information Officer Marco Behrmann and Special Projects Director Carl Uggla can be seen here on their way to the festivities.

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